LG
Electronics was recently honoured with the Compasso d’Oro International Award
for its Dual Door-in-Door refrigerators. The company took home the top prize
in the Design Food Preparation and Instruments category at the prestigious
Italian award.
The oldest and most recognized award of its kind in
Europe, the Compasso d’Oro (“Golden Compass”) was established in 1954 to
celebrate the products that were made in Italy. Hosted exclusively by
Associazione per il Disegno Industriale (ADI), the theme for this year’s award
was Design for Food and Nutrition.
The 2015 competition was the first time the
award was open to competitors from outside Italy, making LG among the first
foreign winner of Compasso d’Oro International. Entries were evaluated on three
criteria: Innovation, Communicative Quality and Sustainability. The official
awarding ceremony took place on December 2 in Milan. Commenting on this feat,
General Manager, Home Appliances division, LG Electronics West Africa
operations, Mr. Hyunwoo Jung said: “we are delighted to be receiving this
international recognition for the Dual Door-In-Door Refrigerator. Powered by
LG’s Inverter Linear Compressor, the Dual Door-in-Door makes use of LG’s
award-winning door-inside-refrigerator-door concept, doubling convenience over
its single Door-in-Door counterparts. This energy efficient product is primed
to be a durable, long-lasting addition to any kitchen”.
LG’s Door-in-Door
concept has revolutionized refrigerator design, giving users quick access to
frequently sought food items, while simultaneously reducing cold air loss. LG
took the initial Door-in-Door concept one step further by adding another
Door-in-Door compartment to double the convenience. Door-in-Door technology
reduces the amount of cold air loss by up to 47 percent and with the addition
of a second independent Door-in-Door compartment, cold air loss is further
reduced. “We are humble and honored to be one of the first international
companies to receive this prestigious honor and recognition,” said Noh
Chang-ho, head of LG Electronics’ Corporate Design Center. “Receiving the 2015
Compasso d’Oro International Award is a testament to LG’s design leadership in the
home appliance industry.
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